An * figure deal is locked in. From Raytroniks to Raycon, the company received a $31 million exclusive distribution deal with Cowboy Wholesale, a New York City-based leading distributor of consumer electronics. The company will market the products through its global logistics and distribution channels within the United States, Asia, and Europe, with Ray J acting as head of marketing and global branding strategy
Ray J will also have access to Cowboy Wholesale’s world-class management team and board of advisers who have collectively sold over $1 billion in products, with past executive experience in companies like Sony, Coby Electronics, and Pepsi. Stay Tuned In, Ray J is making power moves.